Privacy & Cookies Policy
Last updated: October 2025
Website Owner: allurefashion.gr
1. Introduction
Allure Fashion (hereinafter referred to as "we" or "company") fully respects your privacy and is committed to protecting your personal data in accordance with Regulation (EU) 2016/679 (GDPR) and applicable Greek legislation.
This Policy explains how we collect, use and protect your data when you visit allurefashion.gr or make purchases through our online store.
2. What data do we collect?
We collect only the data absolutely necessary to provide our services:
Account information: first name, last name, email, phone number, shipping/billing address.
Payment data: via secure payment providers (e.g. Viva, Stripe, PayPal, Banks).
Order data: products, quantities, date and order status.
Contact data: messages via contact form or email.
Cookies and technical data: IP address, device/browser type, navigation preferences.
3. How we use your data
Your data is used exclusively for:
The execution and shipment of your orders.
Contacting you for updates or any problems.
Sending newsletters (only if you choose to do so).
Improving our services and browsing experience.
Website security and prevention of malicious actions.
4. Who has access to your data?
Only authorized company personnel and partners who are necessary for the operation of the eshop (e.g. courier companies, accounting firm, payment providers) have access.
All our partners are bound by confidentiality clauses and comply with GDPR.
5. Data retention period
Data is kept only for as long as necessary:
Order data: up to 10 years (in accordance with tax legislation).
Newsletter list: until you withdraw your consent.
Technical cookies: as defined in section 8.
6. Your rights
According to the GDPR, you have the following rights:
Access to your personal data.
Correction or deletion of these.
Restriction or opposition to processing.
Data portability.
Withdrawal of consent (e.g. unsubscribing from a newsletter).
To exercise your rights, you can contact info@allurefashion.gr.
7. Data security
allurefashion.gr uses SSL encryption, firewall and modern security measures to protect your personal data from unauthorized access, alteration or loss.
8. Cookies
allurefashion.gr uses cookies to ensure the best possible browsing experience.
WHAT ARE COOKIES?
Cookies are small text files that are stored on your computer when you visit a website.
TYPES OF COOKIES WE USE
Necessary cookies: for the operation of the eshop (e.g. shopping cart).
Analysis cookies: for traffic statistics (e.g. Google Analytics).
Preference cookies: to remember your settings.
Advertising cookies: for personalized offers and remarketing (e.g. Meta Pixel, Google Ads).
COOKIE MANAGEMENT
You can set your browser to accept or reject cookies, or delete those already stored.
Disabling cookies may affect the functionality of the eshop.
9. Policy Updates
The company reserves the right to modify this Policy. Changes will be posted on this page with a new update date.
10. Contact
For any issue related to personal data protection, please contact us:
info@allurefashion.gr
www.allurefashion.gr
Your trust is our inspiration. Just as we care about your style, we also care about the security of your data.